Data collected during ethnographic research through various methods in situ are always embedded in social interactions; that is, they arise from direct and non-anonymous exchanges between researchers and the participants in the chosen field of study. As such, these data are strongly influenced by the subjective nature of these relationships and largely constitute personal dataPersonal data includes: 'any information relating to an identified or identifiable natural person (data subject); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person(…)” (EU GDPR Article 4 No. 1, 2016; BDSG §46 para. 1, 2018; BlnDSG §31, 2020). Read More that require special protection.